Services - Property Management Companies
As a property management company, your objectives are to increase occupancy, resident retention and rental rates. Anita Blender will guide you in accomplishing your goals to achieve your desired results. As a multi-family real estate specialist, Blender fills in the numerous gaps within your property management company to help you realize greater success.
Professional Services
The services of Anita Blender include:
- Customized workshops for on-site managers, leasing agents and maintenance professionals in areas of leasing techniques, strategic marketing, and customer service
- Establishing consistent reporting for your lease-up initiatives. Reports include:
- Occupancy
- Inventory
- Income and expenses
- Analyzing your particular real estate situation, developing an effective solution, and creating a plan with action steps and measurable benchmarks
- Assessing area competitive communities, rental rates, quality of their leasing agents, and customer service
- Evaluating various metrics within your properties, including occupancy rates and resident turnover rates
Following, are professional workshops Blender provides in the areas of leasing techniques, strategic marketing and customer service:
Professional Leasing Techniques
- Communities’ image of success
- Improving the sales process
- Effective telephone techniques
- Greeting the prospect to lower defense barriers
- Qualifying the customers’ needs and wants
- Presenting the community and apartment home
- Overcoming customers’ objections
- Closing the sale
- Follow-up, follow-up, follow-up
Strategic Marketing (How to…) Download a Sample Marketing Plan (PDF)
- Analyze marketing opportunities
- Develop a marketing plan
- Define your target audience
- Create a positioning statement
- Design a strategy, including Internet and conventional marketing
- Create effective occupancy and traffic reports
- Set and achieve occupancy goals
Customer Service
- Establish a service philosophy
- Provide and maintain consistent quality service
- Develop customer service skills
- Deal with difficult people
- Handle angry residents
- Manage objections and complaints
We welcome you to contact Anita Blender to create more financially successful properties. Feel free to call her at 248 444.9400 and ablender@comcast.net. She looks forward to working with you.